I am a versatile Product Designer, with experience working across large and small organisations to solve real user and business problems through insight, and producing high-quality design through refinement and delivery.
UX and UI design for Hozah’s digital products (Web, App)
Customer experience design across physical and digital journeys
Helping define the product roadmap based on business and user goals
Building a design system across both web and app
Leading UX/UI enhancements on Dyson.com
Managing and coaching UX/UI designers across several cross-functional teams, and establishing regular design critiques
Developing UI, content and code principles for the Design System
Presenting regular updates to Global Creative/Experience Directors
UX and UI artefacts for enhancement projects on Dyson.com
Creating wireframes, interactive prototypes, high fidelity UI mockups and developer documentation
Built the first version of Dyson’s Digital Design System, producing pattern libraries and templates, and aligning code with design
Redesign of Dyson.com, including visual design, content design and QA
Responsive UI designs for the RAC Cars platform, with developer handoff
Designing eCommerce journeys, landing pages, micro-sites and emails.